Have you ever thought while wearing your Akatsuki shorts, that fast fashion industry does have everything to do with politics? Companies in the fast fashion industry, such as Shein, H&M, and Forever 21 are notorious for exploiting their employees and capitalising on the ups and downs of the fashion industry. Due to the unreasonable capitalistic expectation and standard of success, which fosters the belief that if you cannot keep up, you do not deserve a seat at the table, the trend cycle has shifted from decadally to seasonally to monthly.
Given these evidence, a case can be made against quick fashion. It’s extremely exploitative of its employees and wasteful to an extreme. Workers in China, Bangladesh, and India, for example, are paid only a fraction of what they need to get by, and the vast majority (if not all) of them are women from low-income backgrounds. These employees are routinely required to work 14-16 hour days.
That’s what happens when capitalism gets out of control. Rapid production of trendy garments is achieved at the expense of low wages that allow the corporation to maximize profits.
What Is Fashion?
Since birth, people have had an innate understanding of the political significance of what they wear. For the simple reason that a dressed society is a society of humans. One’s level of social freedom and influence can be inferred from their choice of clothing, how they wear it, and when they wear it.
There is a wide swath of political expression in fashion, from slavish compliance to bold defiance. Put another way, a change in one’s clothing that threatens the established quo (or is seen to do so) is automatically infused with political significance.
The term “political dressing” refers to a coordinated attempt by a group of people to draw attention to a specific social issue. They achieve this by adhering to a strict uniform of dress. The ingredients of fashion are present in the formula of political dressing, but not in the correct proportions.
According to the accepted definition, a “fashion” emerges if there is a widespread social consensus on a particular look, attitude, or cultural sensitivity for an extended length of time. What makes fashion so reliable as a gauge of passage of time is the fact that it has such a wide social reach and must inevitably end.
It’s employed in the media, books, and social scientific studies. Therefore, fashion refers to synchronized shifts in preference across a broad social demographic. The arts, music, technology, even academic discourse, and, of course, clothing can all be considered examples of fashion.
What Is Fast Fashion?
The fast fashion of low-priced clothing by major shops has been dubbed “fast fashion.” These current fashion trends are designed, manufactured, and marketed with a focus on speed and low cost. Customers who wish to follow the latest trends in clothing will like fast fashion. Even if it’s easier than ever to keep up with the latest styles, the environmental costs of fast fashion are enormous.
To put it conservatively, the greenhouse gas footprint of the worldwide apparel and footwear industry is roughly nine percent larger than that of France, Germany, and the United Kingdom put together. There are no mandatory environmental regulations in place at the moment. Unchecked, the sector will consume 25 percent or more of the world’s carbon budget by 2050.
The Influence of Political Dress
Depending on the context, a garment can serve as a visual and verbal expression of authority in a variety of ways. The use of powerful political words on an item of clothing is both practical and persuasive. Furthermore, it brings to light societal and political shifts that could not be detected by verbal or written structure.
Clothing was a means by which colonial nations demonstrated their superiority during the era of colonisation. However, many nations that were formerly colonised used clothing as a political tool to express their culture, show their disdain for the colonisers, and show solidarity with the oppressed. On September 22, 1921, Mahatma Gandhi adopted the loincloth, also known as a dhoti, as a symbol of his humility and commitment to nonviolence. Africans, however, adapted the usage of western textiles to their own ends.
The Algerian resistance movement’s victory against French cultural imperialism was greatly aided by the people’s ability to express themselves through their clothing choices. Zanzibar and Tanzanians wore anti-Western slogans and symbols on their attire to show their solidarity with the movement. When Tanzania was modernising, traditional Masai clothing became a topic of contention for many.
The Trend Of Dressing Up For Politics
The public views of politicians less as role models and more as polar opposites when it comes to their sense of personal style of clothing. They wear suits and uniforms. It is undeniable, though, that politicians have reputations to uphold and values to display.
Politicians all over the world have adopted a look that publicly proclaims their guiding philosophy or set of values, using their clothes as a tool for spreading their message and making an impact at the local, cultural, and emotional levels. They make sure their look reflects their moral standards. The way they dress is a big component of their protest.
The best news about this is that political dress may be stylish and trendy, but it’s not fashion. In today’s politically charged climate, even the international fashion business can’t stop people from making political statements with their clothing.
Even influential people can display their individuality through fashion. When words have failed, clothes has always been there to save the day. Conclusion: those in authoritative roles have an effect on those around them and spread word of what they want accomplished.